RESUMES: SEO (Search Engine Optimization) Resumes: Incorporating SEO in Your Resume
We've looked at the growing importance of SEO (Search Engine Optimization) in resumes, so you by now you probably know having a few key words repeated will increase your odds of being found when employers query resume databases. Here are a few tips to help you incorporate SEO into your resume:
Picking the right buzz words. Knowing what key words to pepper into your SEO resume makes all the difference. As such, it makes sense to determine these buzz words first. The SEO buzz words for your industry and line of work will be different than someone else's. To determine what key words to incorporate into your SEO resume, read through a reasonable quantity of job postings. You'll notice many of the postings include the same key words and phrases. These are the buzz words you will likely want to use. It's important, also, to include permeations of the key words (e.g. accountant, accountants, accounting). Need help picking out the right buzz words? Check out this afternoon's supplemental post.
Density. This is one of the tricky parts when incorporating SEO into your resume. You'll want to repeat the buzz words enough for queries to notice, but not too often. Some search engines and databases have algorithms that weed out those documents that have absurd repetitions. The key, then, is to use the optimum key word density (percentage of your total words used by buzz words) in your SEO resume. A good rule of thumb to follow: If your key words density is less than 2% you won't be easily found, but if your density is way over 5%, the afore mentioned algorithms will cause your SEO resume to be ignored. The best course of action? Strive for a key word density in the range of 2% to 5%. To get an idea about what the keyword density is in your resume, be sure to read this afternoon's supplemental post.
Repetition by design. You don't want to overdo or under do the repetition on your SEO resume, as stated above, but you do want some repetition. This is a little harder than it may sound. The easiest way (at least for the language geeks reading this) is to not use pronouns that utilize antecedents. That is to say, don't use a pronoun in place of a key phrase or buzz word. Instead of a pronoun, use the actual phrase or buzz word itself. In this way, your SEO resume will be optimized for search in a natural way.
IN THE CARAVAN: To incorporate SEO into your resume, determine the buzz words, use the appropriate density and design your resume to incorporate natural repetition of your buzz words.
NEXT MONDAY: Marketing Your Resume
Looking for more Resume advice? Check out these posts and The Lion's Pride section of WildJobSafari.com!
Check out last Monday's first SEO resume post.
Sponsored by Indeed Jobs
Picking the right buzz words. Knowing what key words to pepper into your SEO resume makes all the difference. As such, it makes sense to determine these buzz words first. The SEO buzz words for your industry and line of work will be different than someone else's. To determine what key words to incorporate into your SEO resume, read through a reasonable quantity of job postings. You'll notice many of the postings include the same key words and phrases. These are the buzz words you will likely want to use. It's important, also, to include permeations of the key words (e.g. accountant, accountants, accounting). Need help picking out the right buzz words? Check out this afternoon's supplemental post.
Density. This is one of the tricky parts when incorporating SEO into your resume. You'll want to repeat the buzz words enough for queries to notice, but not too often. Some search engines and databases have algorithms that weed out those documents that have absurd repetitions. The key, then, is to use the optimum key word density (percentage of your total words used by buzz words) in your SEO resume. A good rule of thumb to follow: If your key words density is less than 2% you won't be easily found, but if your density is way over 5%, the afore mentioned algorithms will cause your SEO resume to be ignored. The best course of action? Strive for a key word density in the range of 2% to 5%. To get an idea about what the keyword density is in your resume, be sure to read this afternoon's supplemental post.
Repetition by design. You don't want to overdo or under do the repetition on your SEO resume, as stated above, but you do want some repetition. This is a little harder than it may sound. The easiest way (at least for the language geeks reading this) is to not use pronouns that utilize antecedents. That is to say, don't use a pronoun in place of a key phrase or buzz word. Instead of a pronoun, use the actual phrase or buzz word itself. In this way, your SEO resume will be optimized for search in a natural way.
IN THE CARAVAN: To incorporate SEO into your resume, determine the buzz words, use the appropriate density and design your resume to incorporate natural repetition of your buzz words.
NEXT MONDAY: Marketing Your Resume
Looking for more Resume advice? Check out these posts and The Lion's Pride section of WildJobSafari.com!
Check out last Monday's first SEO resume post.
Sponsored by Indeed Jobs
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